The first two titles of the Power 90 Masters Series are now available at Beachbody! The first 2 titles are “Core Cardio” and “Plyo-Legs”. And they have been designed to help people reach the next level after completing Power 90. And for those who want a comfortable bridge from phase 3-4 of Power 90 to …
After last week’s “leaving Las Vegas” post I got a bunch of emails asking for more insight into how this all got started. So here goes: In 1996 I was hired as a consultant for infomercial juggernaut Guthy-Renker. I was prospecting for direct response TV opportunities for them or just to find new businesses they …
I got some numbers* today which absolutely blew me away. Check it out: Gym members in the US: 39.4 million Gym revenue per year: $14 Billion Average cost per member per year: $355.00 $355! That’s $29.58 a month, average! That’s before parking, gas to and from the gym, and the extra bucks you spend to …
As I mentioned in my last post, this week a bunch of us from Product Partners/Beachbody attended the annual Electronic Retailing Association (ERA) convention in Las Vegas. Basically, it’s where all the infomercial companies and vendors get together each year, and I’ve been going since the association was formed. It is interesting to return to …
This is the view from the porch on my first floor. Normally you could see a sliver of sand down there. But not this week… Calm one moment, then SLAM a wave will hit the house the next! You might have heard of the high surf conditions along the Southern California coast. Let me tell …