I had an amazing call last night with four leaders who have created amazing growth in Puerto Rico. Irene Estrada, Stephanie Lugo, Derlim Bravo, and Ambar Violeta Sauri are all having incredible success, both in building their business and in the race for the Team Beachbody Cup, but more importantly, they are proving that the Latino community cares as much about quality health and fitness as anyone else.
When we first launched Spanish versions of Ten Minute Trainer, P90X, P90X2, Hip Hop Abs, Insanity and Brazil Butt Lift, we had no idea how it would be received. To our surprise, Puerto Rico was the market that embraced the programs with the most passion and commitment. And when some told us Shakeology would not sell to the Latino market, again you proved that real health is as important to you as anyone else who cares about real quality of life.
Here’s to you, Puerto Rico! Looking forward to planning a trip to celebrate your continued growth in the Team Beachbody community!